Slogans

Note: On this page I use the terms “slogan,” “nickname,” and other similar terms interchangeably. States have multiple slogans but I have tried to indicate in italics the most common or traditional one, which may not correspond to the one most often used on a state’s license plates.

States draw tourism and exhibit state pride by placing slogans on their license plates. Here’s a look at some from every state that have appeared on general issue passenger plates:

Alabama

Heart of Dixie

Alaska

The Last Frontier

Arkansas

The Grand Canyon State

Arkansas

The Natural State

California

The Golden State

Colorado

The Centennial State / Colorful

Connecticut

Constitution State

Delaware

The First State

Florida

The Sunshine State

Georgia

The Peach State

Hawaii

Aloha State

Idaho

Famous Potatoes

Illinois

Land of Lincoln

Indiana

Hoosier State

Iowa

Hawkeye State

To date, Iowa has used a slogan on a regular issue passenger plate just once, when it used “The Corn State” for the 1953 base (which lasted through 1955).

Kansas

The Sunflower State

Kentucky

Bluegrass State

Louisiana

Sportsman’s Paradise

Maine

Vacationland

Maryland

Old Line State

Massachusetts

The Bay State

Michigan

Great Lake State

Minnesota

Land of 10,000 Lakes

Mississippi

The Magnolia State

Missouri

Show-Me State

Montana

Big Sky Country

Nebraska

Cornhusker State

Nevada

The Silver State

New Hampshire

The Granite State

New Jersey

Garden State

New Mexico

Land of Enchantment

New York

The Empire State

North Carolina

Tar Heel State

North Dakota

Peace Garden State

Ohio

The Buckeye State

Oklahoma

Sooner State

Oregon

The Beaver State

Oregon featured a slogan only once, with the catchy “Pacific Wonderland” on the 1959 base which ran through 1963.

Pennsylvania

Keystone State

Rhode Island

Ocean State

South Carolina

Palmetto State

South Dakota

The Mount Rushmore State

Tennessee

The Volunteer State

Texas

The Lone Star State

Utah

The Beehive State

Vermont

Green Mountain State

Virginia

Old Dominion

Washington

The Evergreen State

West Virginia

Mountain State

West Virginia used to have “Mountain State” (the official nickname) on its plates; since 1976 it’s opted for “Wild, Wonderful”.

Wisconsin

America’s Dairyland

Wyoming

The Equality State

District of Columbia